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    Free Wi-Fi in the whole building and in the rooms

The program that rewards your loyalty!


Become a Best Western Rewards® member: exclusive discounts and benefits for you!

For all members signed up for the Best Western Rewards® program, the Best Western Plus Tower Hotel Bologna offers an extra 5% discount on the best available rate, payment at the hotel and cancellation up to 4:00pm on the day before arrival!


Have you signed up for the Best Western Rewards® loyalty program yet?

Join for free and take advantage of all the special prices reserved for Members!




To book as a Best Western Rewards® member:

When making your booking, enter the number of your program card in the “BW Rewards® card number” box.
The offer can be cancelled by the day before the date of arrival, with the cost of just 1 night charged to your credit card.


Why should you register for Best Western Rewards®?

As a Best Western Rewards® member you are entitled to:

  • Free registration
  • 10 points for every dollar you spend with qualified stays for the collection of points
  • Possibility to earn points or airline miles
  • Advantages in over 4,000 hotels worldwide
  • Exclusive partners to accumulate points
  • Rich rewards catalogue
  • Novelty: points that never expire


Stay with Best Western Rewards®, for you a rich rewards catalogue

You will access a rich rewards catalogue and receive free nights, travel cards, our partners’ exclusive vouchers and much more! Furthermore, all the prizes are transferable and can become original gift ideas! Learn more!



Best Western Rewards® awards the loyalist clients with five different membership levels, depending on the number of stays within a period of twelve months: Blue, Gold, Platinum, Diamond and Diamond Select, each with different benefits and advantages.
If you are Gold, Platinum, Diamond or Diamond Select you can earn bonus points during your stay:


  • Gold: 10% bonus points per stay
  • Platinum: 15% bonus points during per stay
  • Diamond: 30% bonus points during per stay
  • Diamond Select: 50% bonus points per stay


*This rate plan is not commissionable and is reserved to individual Best Western Rewards® members. Please note that if there is no check in on the first night and the hotel is not informed that guests will be present for later nights, the hotel reserves the right to reschedule the room for sale.